Symbiosis Institute of Media and Communication (SIMC PG, Pune) is ranked among the top Media and Communication colleges in the country offering courses in MBA in Communication Management and MA Mass Communication (MA MC).
SIMC offers four specializations under the MBA Communication Management programme:
- Brand Communication
- Public Relations
- Marketing and Media Analytics
- Media Management
Masters in Mass Communication (MA MC) offers two specializations:
MASTER OF BUSINESS ADMINISTRATION (COMMUNICATION MANAGEMENT)
PROGRAMME SPECIFIC OUTCOMES (PSOs)
· Our graduates would be at the forefront of media and communication industry as competent professionals, entrepreneurs and thought leaders.
· Our graduates will demonstrate critical thinking and creativity through integration and application of knowledge, skills and attitude in a value-based framework.
· Our graduates would successfully compete in the volatile, uncertain, complex and ambiguous (VUCA) global environment shaped by technological, societal and economic transformations.
· Our graduates will pursue continuous learning by engaging in further education, research and training.
· Our graduates will be ethical, committed and proactive members of the community and civil society at large, practicing eco-sensitivity and social responsibility.
Programme Outcomes (POs)
MBA- Communication Management Programme’s wide learning goals are intended to enhance student learning in the following areas: communication, ethical thinking, analytical skills, global outlook and critical thinking. Upon completion of the MBA – Communication Management Programme, graduates will:
· Demonstrate professionalism, self-awareness, leadership and effective communication skills.
· Possess the skills required to integrate concepts from various disciplines to identify and develop communication strategy.
· Demonstrate the competence to understand, manage and communicate global aspects and how it impacts the business.
· Understand and resolve the ethical issues and dilemmas faced in business.
· Evolve as global citizens and receptive individuals.
MASTER OF ARTS (MASS COMMUNICATION)
PROGRAMME SPECIFIC OUTCOMES (PSOs)
· Our graduates would be at the forefront of media and communication industry as competent professionals, entrepreneurs and thought leaders.
· Our graduates will demonstrate critical thinking and creativity through integration and application of knowledge, skills and attitude in a value based framework.
· Our graduates would successfully compete in the volatile, uncertain, complex and ambiguous (VUCA) global environment shaped by technological, societal and economic transformations.
· Our graduates will pursue continuous learning by engaging in further education, research and training.
· Our graduates will be ethical, committed and proactive members of the community and civil society at large, practicing eco-sensitivity and social responsibility.
Programme Outcomes MA (MC) Journalism
· To demonstrate understanding of History, Geography, Multi lingual, multicultural nature and all forms of diversity in India.
· Understanding of principles, concepts and theories of different forms of journalism.
· To enable students to think critically, creatively and independently.
· To be able to conduct research and analyze information by applying methods appropriate for journalism.
· To be able to apply technologies essential for journalism.
· To be able to gather, analyze and present news stories in relevant formats as per target audience and publications.
Programme Outcomes MA (MC) Audio Visual
· The programme will help the students understand the idea of Audio Visual production and film making as an art from and the essentials of various media platform styles, and know the basics of the language of cinema.
· The student will be able to assess basics of a number of methods of analyzing films, be able to apply these methods to a variety of films, and know why film studies favour certain methods.
· The students will be able to demonstrate an advanced level of proficiency in filmmaking by producing and directing their own films working through the stages of pre-production, production and post-production.
· The students will be able to think criticality and innovatively through integration of knowledge, skills and good attitude.
