Brand Communication & Public Relations
SIMC students will learn the academic and professional nuances of the discipline of media and communication from multiple perspectives and contexts.
SIMC students will contribute to the academic, research, scholarship and professional profile of both media & communication education and the media & communication industry.
Our graduates would be at the forefront of media and communication industry as competent professionals, entrepreneurs and thought leaders.
Our graduates will demonstrate critical thinking and creativity through integration and application of knowledge, skills and attitude in a value-based framework.
Our graduates would successfully compete in the volatile, uncertain, complex and ambiguous (VUCA) global environment shaped by technological, societal and economic transformations.
Our graduates will pursue continuous learning by engaging in further education, research and training.
Our graduates will be ethical, committed and proactive members of the community and civil society at large practicing eco-sensitivity and social responsibility.
MBA- Communication Management Program’s wide learning goals are intended to enhance student learning in the following areas: communication, ethical thinking, analytical skills, global outlook and critical thinking. Upon completion of the MBA – Communication Management Program, graduates will:
Demonstrate professionalism, self-awareness, leadership and effective communication skills.
Possess the skills required to integrate concepts from various disciplines to identify and develop communication strategy.
Demonstrate the competence to understand, manage and communicate global aspects and how it impacts the business.
Understand and resolve the ethical issues and dilemmas faced in business.
Imparts values and learning that enables the graduates to evolve as global citizens and receptive individuals.